What Is the Studio Feature Used For?

The Studio icon (located near the top of the left-hand menu) provides a central view of your MRI assessments and helps you manage activity across multiple campaigns in one place. This is used by MarketCulture when combining reports.

Studio is designed for higher-level oversight, giving you a consolidated view of assessment usage and responses.

What You Can Do in Studio

1. Click the Studio icon
2. Select the assessment you want to review (for example: MRI Benchmark Assessment (A))

You will then be able to view:

• All campaigns that have used that assessment
• A combined summary of responses across those campaigns (using the same assessment type)

The default email message/template is available in this area, which can be customised and updated when sending assessments to individuals

Important Note

✅ You don’t need to spend much time in Studio. It is not required for running standard campaigns, but it can be useful for consolidated reporting and overall visibility.